Pengenalan dan Pelatihan E-Commerce UMKM di Kuripan Lombok Barat

Authors

  • Baiq Dinda Puspita Ayu Universitas Bumigora Author
  • Ika Putri Fitri Ajiani Universitas Bumigora Author
  • Muliani Universitas Bumigora Author
  • Rina Komala Universitas Bumigora Author
  • Ni Putu Sinta Dewi Universitas Bumigora Author

Keywords:

MSME, E-commerce, Shopee, Tokopedia

Abstract

The focus of community service carried out by the Bumigora University Community Service Team is to improve and provide introduction and training for UMKM in Kuripan District regarding how to use e-commerce to increase sales and expand business promotions so that they continue to develop and increase sales. The service method is by introducing e-commerce applications through lecture methods, training in the use of e-commerce using Shopee and Tokepedia, discussions with UMKM actors in Kuripan District. The team can conclude that the community service program, which is one of the lecturers' obligations in implementing the Tri Dharma of Higher Education, has been successfully implemented. Business actors as participants can understand E-Commerce material clearly. In the discussion session, there were many questions asked during the activity and the participants' willingness to participate in the entire series of activities until the end even though the participants were busy with their respective businesses

References

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Published

2024-07-02

How to Cite

Ayu, B. D. P., Ajiani, I. P. F. ., Muliani, M., Komala, R., & Dewi, N. P. S. (2024). Pengenalan dan Pelatihan E-Commerce UMKM di Kuripan Lombok Barat. Jurnal Zentrum Mengabdi, 1(1), 23-29. https://ejournal.zentrum.or.id/zentrummengabdi/article/view/16